willow.tv app-ads.txt check

willow.tv is missing out on higher CPMs: its app-ads.txt has 6 invalid lines and lists only 278 of the 630 lines its 15 ad networks expect (56% missing). Unlisted sellers can't be verified, so buyers bid less or skip the inventory.

Checked 20 Oct 2026. 3,495 lines, 2,830 unique records, 435 duplicates, 6 invalid lines, 33 ad networks detected.

Ad networks in willow.tv/app-ads.txt

• OpenX — accounts ACCTID, 539701101, 541114442 and 24 more: 27 lines in the file
• Xandr (Microsoft) — accounts 2539, 7259, 806 and 10 more: 13 lines in the file
• Google AdMob — accounts pub-2230723027927371, pub-4322545682653075, pub-1831629349528216 and 41 more: 44 lines in the file
• Index Exchange — accounts 185647, 185648, 183921 and 4 more: 7 lines in the file
• PubMatic — accounts 23105, 156714, 157239 and 32 more: 35 lines in the file
• Magnite (Rubicon) — accounts 4642, 17314, 20486 and 20 more: 23 lines in the file
• Smaato — accounts 1100037315, 1100038386, 1100054264: 3 lines in the file
• Criteo — accounts 109412, B-070724, B-059856 and 1 more: 4 lines in the file
• InMobi — accounts 1938f622eb1649b28019ecce06bab627, 14bdd7c7e8bd4e239c497b07e1c7f629, c3a886ef9c614af684c33b35c92fd7f5 and 5 more: 101 lines in the file, 178 expected lines missing
• Amazon Publisher Services — accounts 4d51593a-9c1d-486a-88e4-97bf58717851, 80c80ca6-14ba-4979-a54c-e2eec93cafa0, af26842e-2f64-496a-9bb8-8441217e3883 and 5 more: 8 lines in the file
• Sovrn — accounts 230297, 270524, 265720 and 19 more: 22 lines in the file
• TripleLift — accounts 7207, 6317, 7240 and 3 more: 6 lines in the file
• Yahoo — accounts 58274, 59375, 58896 and 1 more: 4 lines in the file
• Yandex Ads — account 98140274: 21 lines in the file, 148 expected lines missing
• AppLovin — accounts 2713cc543ecb0969b83e3fdbf9ff011f, 64590: 11 lines in the file, 26 expected lines missing
• Mintegral — partner (reseller) lines only: 123 lines in the file, 400 expected lines missing
• Unity Ads — partner (reseller) lines only: 19 lines in the file, 141 expected lines missing
• ironSource / LevelPlay — partner (reseller) lines only: 17 lines in the file, 108 expected lines missing
• Liftoff Monetize (Vungle) — partner (reseller) lines only: 50 lines in the file, 340 expected lines missing
• Chartboost — partner (reseller) lines only: 109 lines in the file, 400 expected lines missing
• DT Exchange (Fyber) — partner (reseller) lines only: 53 lines in the file, 397 expected lines missing
• VK Ads (myTarget) — partner (reseller) lines only: 31 lines in the file, 113 expected lines missing
• BIGO Ads — partner (reseller) lines only: 114 lines in the file, 400 expected lines missing
• Yango Ads — partner (reseller) lines only: 326 lines in the file, 400 expected lines missing
• DSP Exchange — partner (reseller) lines only: 143 lines in the file, 400 expected lines missing
• Maticoo (zMaticoo) — partner (reseller) lines only: 82 lines in the file, 362 expected lines missing
• Verve (PubNative) — partner (reseller) lines only: 123 lines in the file, 400 expected lines missing
• Ogury — partner (reseller) lines only: 8 lines in the file, 9 expected lines missing
• HyprMX — partner (reseller) lines only: 56 lines in the file, 313 expected lines missing
• Start.io — partner (reseller) lines only: 17 lines in the file, 140 expected lines missing
• CAS.ai — partner (reseller) lines only: 21 lines in the file, 144 expected lines missing
• DSail — partner (reseller) lines only: 21 lines in the file, 144 expected lines missing
• Bidmachine — partner (reseller) lines only: 276 lines in the file, 400 expected lines missing

Invalid lines

• Colombia, 2658, DIRECT
• onetag.com, 894a7df6a5f7180-OB,A0DIRECT
• yieldmo, 3533567176080302493, RESELLER
• loopme.com, 16582, RESELLER, 6c8d5f95897a5a3b LoopMe
• omgstudios, 160620251, DIRECT
• 83e75a7ae333ca9d

Corrected file: willow.tv app-ads.txt (fixed).

FAQ

Does willow.tv have an app-ads.txt?

Yes — https://willow.tv/app-ads.txt has 3,495 lines (checked 20 Oct 2026).

Which ad networks does willow.tv work with?

Its app-ads.txt lists OpenX, Xandr (Microsoft), Google AdMob, Index Exchange, PubMatic, Magnite (Rubicon), Smaato, Criteo, InMobi, Amazon Publisher Services, Sovrn, TripleLift and 21 more.

Is the app-ads.txt of willow.tv correct?

willow.tv is missing out on higher CPMs: its app-ads.txt has 6 invalid lines and lists only 278 of the 630 lines its 15 ad networks expect (56% missing). Unlisted sellers can't be verified, so buyers bid less or skip the inventory.

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